May 11, 2017

The top 5 trends in retail

Now that we know how to turn a customer into a fan, and how to hit the sweet spot in retailing, we can look...


May 04, 2017

What is the difference between a customer and a fan?

Creating loyal customers is not an easy task, as any company knows. Persuading customers to return,...


Apr 24, 2017

Adding spice to your customer relationships, the Nando's way

Having followed the customer journey through all its various stages, each one has been building and converging...


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